Do you have a burning ambition to work in the Events industry? Are you at your happiest when you’re organising events of any kind? Everyone wants their event to be bigger and better than everyone else’s and it takes a certain type of person to make this happen. Today, we look at the key skill set required to be an Events Manager.
(1) Qualifications aren’t essential
The Events industry is a tough one to get in to. Competition is rife when applying for jobs due to it’s ‘glamorous’ outlook to those not in the industry. Degrees in Events are not essential to the foundation of your knowledge but do show an active interest in the industry. Generally, employers are more concerned about your skill set and proof of these skills. Try volunteering to gain experience.
When starting in the industry, you won’t be organising large scale events in your first years, well, at least not leading them. Be patient and soak up all the knowledge and experience you can. The more you actively try and learn the better you will be. Remember, “you don’t know what you don’t know”. You can’t teach experience, so keep patient and persistent and the knowledge will come.
(3) Genuine Passion
Events Managers live and breathe their events. It’s not just a job to them, it is a career, a passion. To succeed in events, you must have a genuine love and desire for the industry. We all do better at something when we genuinely care about it. When times get tough and you’re in a stressful situation, enjoy it, because this is what you love to do! You give up a lot of your own personal time, but this shouldn’t be a chore if you love the industry.
(4) Attention to detail
Attention to detail is not a phrase just to be thrown around. It doesn’t just mean that knives and forks are straight, it’s about ensuring your presentations are slick, nothing is missing from the content, your budgeting is correct, and you have considered everything within every element of your job. The attention to detail in your logistics is key to the smooth running of events.
(5) Good computer skills
Most of your time is spent in front of a computer – how else do these events get organised? Good computer skills in Word, Excel, PowerPoint and general computer knowledge for any specific software platforms used is a must. This should be second nature. Formulas in Excel should be known too.
(6) Interpersonal skills
Events is all about relationships – with clients, suppliers, colleagues, industry personnel etc. The ability to build a rapport with somebody is not a skill everyone possesses, but is critical if you wish to succeed in this industry. An events manager must work within a team to ensure an event is a success. Being able to lead and listen without issues is a necessity. You’ll meet people from all different backgrounds, so being adaptable is a must.
A successful Event Manager can communicate a message clearly and concisely, and is a skill that is second nature. Communication to your own team is vital if you are to run a successful event, How else will they know what their roles and responsibilities are? However, communicating with clients and suppliers is equally important. Clients must be kept in the loop and suppliers need to know what is happening. From a development point of view, being able to ask for help will fast track your learning.
(8) Thrive under pressure
There’s a huge amount of pressure on you – both internally (your own expectations) and externally (clients and employer). You cannot let your stress get the better of you, otherwise your performance will be affected. Forbes says events management is the 5th most stressful job in the world – that says it all. Learn to channel the pressure into positive energy rather than have it affect you in a negative manner. End-to-end Event Project Management is a marathon, not a sprint.
They say leaders are born, not made. This saying is true for any successful event manager, given that you will need to lead your own events and a large team under you whilst doing so. The impact a leader has on its team is huge – from morale to skillset. Good leadership skills gain respect as a result.
(10) Tech savvy
The industry is in a huge tech boom at the moment. New developments are popping up all over the place, so you should be well-versed in using it, or at the very least you should be doing your research on it. Corporate events have fast adopted technology as part and parcel of the attendee experience. Technology is the future, so if you want a long career in this great industry you need to be one step ahead at all times.
Please don’t hesitate to contact us on firstname.lastname@example.org or 01372 460 100 – we’re here to help. Hippo.